• Enterprise Products

  • B2B & B2C

  • Product Strategy

  • UX Research

  • AI Experiences

  • Design Systems

Hi, I'm Varun.
I design products people love to use.

Hi, I'm Varun.
I design products people love to use.

With 6+ years in product design, I help teams simplify complex workflows and build intuitive experiences across B2B, B2C, enterprise, and AI-powered products.

With 6+ years in product design, I help teams simplify complex workflows and build intuitive experiences across B2B, B2C, enterprise, and AI-powered products.

Worked with leading brands

  • National Blockchain Project

  • Jio Platforms Ltd.

  • ICICI Lombard

  • Jio Financial Services

Selected Projects

Designing for scale and impact

FMS

View Project

ICICI Lombard
ICICI Lombard

Fleet Management System

Designed an end-to-end platform to streamline fleet evaluation and policy booking, leveraging automation and data-driven decisioning to transform a manual, fragmented process into a scalable system—driving 3X revenue growth.

0%

0%

Reduction in TAT

Reduction in

TAT

Compared to earlier process

0%

0%

Reduction in Manpower

Through system-led evaluation

ICICI Lombard

Motor Claims App

Designed a digital claims platform that connects garages, drivers, and surveyors to speed up claim processing through smarter routing and reduced manual work.

60%

60%

Claim Assignment Accuracy

60% → 99%

0%

0%

Manpower Optimization

Reduced dependency

Motor Claims App

View Project

Motor Claims App

View Project

Jio website

View Project

Jio.com & MyJio

Jio Website Redesign

Reshaped Jio.com and MyJio - used by 450M+ users into a clearer, more scalable digital ecosystem. The work covered information architecture, ecosystem-led navigation, and a story-driven content experience.

0M+

0M+

Monthly Active Users

Across the website

0%

0%

Reduction in Bounce Rate

65% → 35%

Jio.com & MyJio

Support Experience

Redesigned the support experience to enable users to quickly find answers through proactive assistance, guided troubleshooting, and improved search.

0%

0%

Reduction in Bounce Rate

60% → 35%

0%

0%

Reduction in Support Calls

From 5L to 3.5L daily

Support

View Project

JPL website

View Project

Jio Platforms

JPL B2B Website

Designed a unified platform for Jio’s B2B offerings, bringing together Cloud, Data, 5G, and Media into a cohesive experience—enabling seamless discovery across products, industries, and use cases.

0K+

0K+

Monthly Active Users

Visiting the platform

0X

0X

Growth in Business Leads

Direct customer inquiries

ICICI Lombard

Insurance Communication Design

Redesigned how ICICI Lombard communicates with customers — turning cluttered quotes and renewal notices into clean, action-oriented experiences that make decisions faster and easier.

0%

0%

Faster Plan Comparison

Improved recognition

0%

0%

Higher Renewal Rate

Less drop-off

ICICI Communication

View Project

Explore more of my work and see how I approach design across different products.

Explore more of my work and see how I approach design across different products.

Experience

Companies I have Worked With

ICICI Lombard

Senior Product Designer

Leading product design for commercial vehicle insurance and claims platforms. Designed the Fleet Management System (FMS), transforming a manual fleet evaluation process into a scalable digital platform. Currently designing an omnichannel claims ecosystem connecting CSMs, field executives, FNOL teams, garages, and surveyors to streamline end-to-end claim journeys.

Jan 2024 - Current

ICICI Lombard

Senior Product Designer

Leading product design for commercial vehicle insurance and claims platforms. Designed the Fleet Management System (FMS), transforming a manual fleet evaluation process into a scalable digital platform. Currently designing an omnichannel claims ecosystem connecting CSMs, field executives, FNOL teams, garages, and surveyors to streamline end-to-end claim journeys.

Jan 2024 - Current

Jio Platforms Ltd.

UX/UI Designer

Designed digital experiences across Jio.com, MyJio, Jio Platforms, and Jio Financial Services. Led UX research, usability testing, and design system initiatives while building scalable B2B and consumer products that improved support experiences, product discovery, and business engagement.

Jul 2021 - Jan 2024

Jio Platforms Ltd.

UX/UI Designer

Designed digital experiences across Jio.com, MyJio, Jio Platforms, and Jio Financial Services. Led UX research, usability testing, and design system initiatives while building scalable B2B and consumer products that improved support experiences, product discovery, and business engagement.

Jul 2021 - Jan 2024

National Blockchain Project

UX Designer | Consultant

Designed blockchain-powered healthcare and land management platforms, simplifying complex workflows for patients, doctors, pharmacies, administrators.

Jan 2020 - April 2021

National Blockchain Project

UX Designer | Consultant

Designed blockchain-powered healthcare and land management platforms, simplifying complex workflows for patients, doctors, pharmacies, administrators.

Jan 2020 - April 2021

Education

Academic background

Indian Institute of Technology, Kanpur

Master of Design

2019 – 2021

Indian Institute of Technology, Kanpur

Master of Design

2019 – 2021

Birla Institute of Technology, Mesra

Bachelor’s in Engineering

2012 - 2016

Birla Institute of Technology, Mesra

Bachelor’s in Engineering

2012 - 2016

Expertise

Building Product Experiences

Design Consultancy Icon
Experience Design

Simplifying complex workflows into scalable, high-impact product experiences.

Design Consultancy Icon
Experience Design

Simplifying complex workflows into scalable, high-impact product experiences.

Design Systems Icon
Research & Usability

Turning user insights into clear decisions that improve usability and reduce friction.

Design Systems Icon
Research & Usability

Turning user insights into clear decisions that improve usability and reduce friction.

Digital Design Icon
Interface Design

Crafting intuitive, high-clarity interfaces for clarity, speed, and precision.

Digital Design Icon
Interface Design

Crafting intuitive, high-clarity interfaces for clarity, speed, and precision.

Tech stack

Carefully curated tech arsenal

Carefully curated tech arsenal

Claude

Code Assistant

Claude

Code Assistant

Replit

Vibe coding, App Design

Replit

Vibe coding, App Design

Loveable

Vibe coding

Loveable

Vibe coding

ChatGPT

My Brainstorming Partner

ChatGPT

My Brainstorming Partner

VS Code

Favourite code editor

VS Code

Favourite code editor

Github

Repositories

Github

Repositories

Framer

Web Design, Landing Pages

Framer

Web Design, Landing Pages

Webflow

Brainstorming buddy

Webflow

Brainstorming buddy

Notion

Documentation, Note taking

Notion

Documentation, Note taking

Jitter

Motion Design

Jitter

Motion Design

Relume

Quick wireframing, concept ideas

Relume

Quick wireframing, concept ideas

User Testing

UX research, Inteviews

User Testing

UX research, Inteviews

Survey Monkey

Feedback, Surveys, Polls

Survey Monkey

Feedback, Surveys, Polls

Hotjar

User behaviour analysis

Hotjar

User behaviour analysis

Figma

UI UX Design, Core Design Tool

Let's Connect

Good work starts with a simple conversation.

Reach me here

Designed by

Kumar Varun

Kumar Varun

© 2026 All Rights Reserved

Let's Connect

Good work starts with a simple conversation.

Reach me here

Designed by

Kumar Varun

Kumar Varun

© 2026 All Rights Reserved